Welcome to the third e-mail issue of The Word. This will be a regular newsletter bringing you the latest news from Word Association. |
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SUCCESS COME Positive comments have been flooding in from sheltered housing scheme managers UK-wide who attended the Jephson Housing Association Group Sheltered Housing Away Day organised by Word Association in November.
Word Association selected the prestigious Ardencote Manor Hotel near Warwick as the venue and arranged all the logistics of the Away Day from start to finish. "This was the second event of its kind which we’ve staged for Jephson," explained Media Relations & Marketing Assistant, Amy Liddington. "The managers all work in their own sheltered housing schemes around the country and have very little contact with others. The client wanted to provide an opportunity for them to meet up, share ideas and learn the latest on policies, practices and procedures. "We planned the day, contacted delegates, produced delegate packs, organised accommodation, answered queries and delivered a successful Away Day to meet our client’s needs." It was particularly important that Jephson’s Chief Executive, Bob Strachan, joined in the event and discussed key issues with the scheme managers such as elder abuse and the Supporting People review process. Word Association even produced branded umbrellas for the delegates to ensure that nothing could dampen the day! For more information on Word Association’s events planning service, log onto www.wordassociation.co.uk or call the team on 01455 614333.
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COMMUNICATING WELL Word Association has had its contract to produce CommuniCaTE renewed by the Housing Corporation.
The first edition of the new run includes case studies of successful CTE projects and news of the Corporation’s new Routes to Involvement website at www.bankofgoodpractice.org/rti If you would like to be added to the mailing list for future editions, email us your details and we’ll pass them to the Housing Corporation. CommuniCaTE is one of a whole range of eye-catching newsletters produced by Word Association for housing association and local government clients. Providing a complete turnkey service, Word Association researches, copywrites, designs, artworks and prints each newsletter to a high standard, taking the hassle out of newsletter production for clients. To find out more, log onto www.wordassociation.co.uk
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NEWS IN BRIEF
Word Association has been invited to speak at the Chartered Institute of Housing’s Key Worker seminars in London (11th January) and Norwich (18th January). We’ll be presenting ideas and thoughts on the effective branding and marketing of Key Worker schemes. Go to www.cih.org/training/semkey.htm for more information. |
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Word Association is an award-winning full service public relations and marketing consultancy which works to change people's lives through the power of communication. The consultancy provides specialist communication advice and support for a wide range of both public sector organisations including councils, housing associations and regeneration initiatives, and private companies. Services include Advertising, Corporate Identity, Events, Exhibitions, Marketing Strategy, Media Relations, Publications, Research, Training and Website Design. |
© Word Association 2004 | Tel: 01455 614333 | email: info@wordassociation.co.uk |
We wish everyone a very happy festive season and a successful 2005 and we look forward to working with you in the coming year.
The vibrant A3 newsletter brings the latest details of the Corporation’s ‘Community Training and Enabling’ grant programme and its related Involvement Policy to housing associations throughout the country.
As Word Association customers know, we make a charity donation for every completed customer satisfaction survey we receive. Now we’ve decided that instead of sending out Christmas cards, we’ll donate £250 to a charity working in a housing related field each year. To mark the opening of our new office in the South West, this year’s inaugural donation will be made to Julian House in Bath. Since 1993, it has run a nightshelter and day centre for homeless people in the City and links them into a range of other support services.