Researching payment needs

CaseStudies-TallSecurity

Client: TALL Security Print Ltd

Project: Housing providers’ payment survey

Working for a Cheshire-based secure payment and print company, we carried out research into the payment needs of tenants.
Following the Welfare Reform changes, Tall Security Print asked to analyse the new payment methods to be made by social housing tenants.
The Runcorn-based company wanted to see how they could be involved in a simple process for tenants to make direct rent payments.
We carried out desk research using our extensive list of clients in the social housing sector.
We were able to provide Tall Security Print with all the vital details of the marketplace they wanted to target. Through researching our clients’ needs, we also presented them with a range of options on tenant payments and recommended ‘next steps’.

Outcome

Our in-depth research enabled us to present the company with a clear range of strategic options as well as our recommendations on what they needed to do market their potential tenant payment solution.

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