Car dealership makes its marque
Project: Newsletters, PR and promotional literature
We produced a business-focused customer newsletter for a BMW car dealership, alongside a PR campaign to raise its profile.
We worked with BMW car dealership Godfrey Hall, in Coventry, to produce their quarterly customer newsletter, ‘Hallmarque’. The breadth of content covered ranged from fundraising events and new appointments to vehicle launches and company updates.
Working with BMW on a corporate level, we also created eye-catching advertisements for local and national media. Our PR work involved promoting the dealership’s news with press releases, photo calls and media interviews.
The PR successes of this campaign included a TV interview with the dealership’s Managing Director.