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Marketing case studies

Redesign of Newport City Homes intranet First Call.

NewportIntranet_cropRedesign of Newport City Homes intranet First Call.

 

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Stakeholder survey raises profile

marketing_herefordshousing_cropHerefordshire Housing took over the running of Herefordshire Council’s housing stock in 2002 and has since adopted charitable status.

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Campaign promotes affordable homes

design_emhomebuy_cropEMHomeBuy, a “one-stop shop” agency for affordable housing schemes in the East Midlands, was keen to raise its profile and promote its products to potential house-buyers.

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Campaign promotes hard-to-let homes

marketing_jephson_htl_cropChurchfield Terrace, in Nottingham, is a sheltered complex of 34 one and two-bedroom flats for people aged over 60, with a communal room and communal garden. Built in 1981, the flats have undergone extensive refurbishment over the years.

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Roadshow success

marketing_emhomebuy_shopping_cropWord Association drew up a full marketing strategy to raise awareness of EMHomeBuy and promote its affordable housing schemes. The strategy included publicity events, advertising, a media relations campaign

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Brochure promotes treasure chest

marketing_whg_commchest_cropWalsall Housing Group’s Community Chest is funding set aside to support community and voluntary groups across Walsall. Groups can bid for up to £10,000 of the £100,000 made available each year.
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'Away day' prepares staff for inspection

publications_beechdale_cropBeechdale Community Housing Association (BCHA) manages homes on the Beechdale estate in Walsall. Senior staff contacted us after seeing our chief executive, Mark Thomas, give a presentation on inspection preparation

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